drsunilpevekar

There is a true and fascinating story about the Miller Brewing Company, that surely has inspiration and a strong management lesson. Miller Brewing Company had been brewing quality beer for nearly 60 years. All of a sudden p rohibition was declared. It was a devastating thing for any company, especially one which had worked hard to build a brand and a reputation. The prohibition killed almost all the beer producers during the next decade or so. Almost all the brewers had no choice but to close down. Hundreds of brewers simply closed down and accepted their circumstances. After all, they had no choice with the prohibition in place. But Not Miller  Brewing Company . They did not resort, unlike most brewers, to complaining and whining about how unfair life was for them. Instead of complaining about unfairness of life, they decided to look for new ways to expand. New ways that they had never before explored or had any experience of. They started producing malt...

Today, v ery few venture into the arena of Business Coaching . The question most people leave unasked is - Who is a business coach ? How can he help me in my business ? Today, I will try to share my thoughts on the above. Henceforth, we shall just use the words "Coach" or "Coaching" instead of "Business Coach" and "Business Coaching". Let us realize that Coaching is a crucial relationship - between Coach and Company. Coach is a person who you go to for  guidance and support . A few bold companies  approach the Coach to get them to raise the bar. These could be new ways of doing business, new technologies that can be harnessed, challenging the existing style or working (and even leadership, at times). It could even include disruptive moves, which would benefit in the long run. Coaches then become, a trusted guide and friend, who also has a road-map of how to get there.  Coaching is not C onsulting . It is definitely not a Prescriptive T hera...